Numbered Publications: CLD3
CLD3-4-FG: Why Form a Coalition? Facilitator's Guide
Daniel Kahl | Aug. 6, 2020 (New)
Working in partnership with others brings expanded expertise, resources and networks to any initiative. When addressing difficult and complex community issues, sustained solutions often require the support and investment of many community members. But working in a coalition means giving up some of the credit and control. Working in a coalition is one way to organize to work on shared outcomes, but is it the right way? This guide will help a group reflect on the pressing question: Why form a Coalition?
CLD3-3: Building Your Marketing Toolkit
Jennifer Bridge, Ken Culp, Janet Johnson | May. 8, 2019 (Major Revision)
To begin assembling your organization's marketing toolkit, ask the following question: What are the most basic and useful tools that could be implemented to market our organization, its programs and activities?
CLD3-2: Delivering Your Marketing Message: Planning Productive Promotions
Jennifer Bridge, Ken Culp, Janet Johnson | May. 8, 2019 (Major Revision)
Effective marketing messages build awareness and interest in an organization's programs, products, and services. Successful promotions begin with a plan to deliver the right message to the right people for greatest participation and impact.
CLD3-1: Marketing Your Organization: The Power of Image
Jennifer Bridge, Ken Culp, Janet Johnson | Mar. 27, 2019 (Major Revision)
Communities embrace and support organizations that implement an effective marketing plan. An effective marketing plan helps organizations communicate their purpose and build an image through branding.
CLD3-7: Facilitating Community Forums
Jennifer Bridge | Mar. 3, 2016 (New)
Planning and conducting an effective community forum requires several key elements. Scheduling a meeting place and choosing a location and time should be carefully considered. Choosing the right people to lead the forum is also important.
CLD3-5: Creating a Successful Coalition
Kenna Knight | Mar. 1, 2016 (New)
Coalition can be defined as a group of people or groups who have joined together for a common purpose. How to start a coalition is not a mystery. First you identify your need, and then you find individuals or organizations that are interested in helping to find a solution for that need.
CLD3-6: Community Power: Bringing the Right People to the Table
Kristina Ricketts | Feb. 26, 2016 (New)
Empowerment--the ability to enable or share power--can be encouraged within the community context. In this publication we will share with you a traditional definition of community power, how to outline a community's power structure, and a process on how to bring the right "power players" to the table.
CLD3-4: Why Form a Coalition?
Kenna Knight | Jul. 28, 2015 (New)
A coalition is two or more organizations that work together to reach a common goal. Usually the goals of a coalition include one of the following: changing or creating public policy, changing or influencing individual behavior or building a healthier community.